Weed, Mike.

Olympic tourism / Mike Weed. - Oxford : Elsevier/Butterworth-Heinemann, c2008. - xix, 236 p. : ill. ; 24 cm.

Pt 1: 1. Sport, tourism and the Olympic games - 2. Who are Olympic tourism? - 3. The detail of Olympic tourism - 4. Leveraging Olympic tourism - 5. Planning for Olympic tourism -- Pt 2: 6. The winter Olympic games - 7. The games of the XXVII Olympaid in Sydney (2000) by Graham Brown - 8. The games of the XXVIII Olympiad in Athens (2004) - 9. The games of the XXIX Olympiad in Beijing (2008) - 10. The games of the XXX Olympiad in London (2012) - Index.

9780750681612 (hbk.)


Olympics--Economic aspects.
Olympics--Social aspects.
Sports and tourism.
Hosting of sporting events--Management.
Hosting of sporting events--Economic aspects.

338.4791 / WEE