Gerzema, John, 1961-
Spend shift : how the post-crisis values revolution is changing the way we buy, sell, and live / John Gerzema, Michael D'Antonio ; foreword by Philip Kotler. - San Francisco : Jossey-Bass, c2011. - xxxii, 256 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0470874430 (hbk.) 9780470874431 (hbk.)
Consumption (Economics)--Social aspects--United States.
Consumers--Psychology.--United States
Cost and standard of living--United States.
Recessions--Social aspects--United States.
United States--Economic conditions--2009-
306.30973 / GER 2011
Spend shift : how the post-crisis values revolution is changing the way we buy, sell, and live / John Gerzema, Michael D'Antonio ; foreword by Philip Kotler. - San Francisco : Jossey-Bass, c2011. - xxxii, 256 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0470874430 (hbk.) 9780470874431 (hbk.)
Consumption (Economics)--Social aspects--United States.
Consumers--Psychology.--United States
Cost and standard of living--United States.
Recessions--Social aspects--United States.
United States--Economic conditions--2009-
306.30973 / GER 2011