Cutlip, Scott M.

Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M. Broom. - 9th edition - xviii, 486 pages : illustrations ; 26 cm.

Includes bibliographical references and index.

013123014X (paperback) (international edition) 9780131230149 (paperback) (international edition)


Public relations

659.2 / CUT