Plaster, Gary.
Beyond six sigma : profitable growth through customer value creation / Gary A. Plaster, Jerry D. Alderman. - Hoboken, N.J. : J. Wiley, c2006. - xvi, 303 p. : ill. ; 24 cm.
Includes index.
I. Introduction: 1. Customer value creation -- II. Preparing for growth: 2. Beyond six sigma - 3. The outside-in perspective - 4. The value perspective - III. Value analysis: 5. Dimensions of growth - 6. Demand chain economics - 7. Solution concepts - 8. Solution valuation - 9. Value-based decisions -- IV. Execution: 10. Value exchange - 11. Executing the growth strategy - 12. Six sigma and beyond - Appendix - Index.
0471681512 (cloth) 9780471681519 (cloth)
Total quality management.
Organizational effectiveness.
Marketing.
Customer relations.
658.4013 / PLA
Beyond six sigma : profitable growth through customer value creation / Gary A. Plaster, Jerry D. Alderman. - Hoboken, N.J. : J. Wiley, c2006. - xvi, 303 p. : ill. ; 24 cm.
Includes index.
I. Introduction: 1. Customer value creation -- II. Preparing for growth: 2. Beyond six sigma - 3. The outside-in perspective - 4. The value perspective - III. Value analysis: 5. Dimensions of growth - 6. Demand chain economics - 7. Solution concepts - 8. Solution valuation - 9. Value-based decisions -- IV. Execution: 10. Value exchange - 11. Executing the growth strategy - 12. Six sigma and beyond - Appendix - Index.
0471681512 (cloth) 9780471681519 (cloth)
Total quality management.
Organizational effectiveness.
Marketing.
Customer relations.
658.4013 / PLA