Marketing library and information services international perspectives / [electronic resource] : edited on behalf of IFLA by Dinesh K. Gupta ... [et al.]. - München : K. G. Saur, 2006. - xv, 419 p. : ill.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Libraries--Marketing.
Information services--Marketing.
Libraries--Public relations.
Information services--Public relations.


Electronic books.

Z716.3 / .M2932 2006eb