Middleton, Victor T. C.,
Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod. - Fouth edition. - xxv, 502 pages : colour illustrations ; 27 cm
Includes bibliographical references (pages 487-491) and index.
9780750686938
Tourism--Marketing.
338.47910688 / MID 2009
Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod. - Fouth edition. - xxv, 502 pages : colour illustrations ; 27 cm
Includes bibliographical references (pages 487-491) and index.
9780750686938
Tourism--Marketing.
338.47910688 / MID 2009