Chase, Landy.

The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networking / Landy Chase, Kevin Knebl. - New York : McGraw-Hill, c2011. - xvi, 239 p. ; 24 cm.

Includes index.

Game changers : the six rules of the social media selling revolution -- Lock in sales with linkedIn : the gold standard of business social networking sites -- How to get results with Twitter : tapping into global conversations -- The role of Facebook in business development : this time, it's personal -- Blogging is easier than you think; it's also worth the effort -- Attracting attention to your online presence : how to be a magnet -- How to communicate with prospects online (and off-line) : netiquette for sales people -- Effective time management : integrating social media habits into your day -- Adjusting your schedule : a blueprint for your daily routine -- The future of selling : join the revolution.

9780071768504 (hbk.) 0071768505 (hbk.) 9780071774550 (ebk.) 0071774556 (ebk.)


Selling.
Social media--Marketing.

658.872 / CHA 2011