Werbach, Adam.

Strategy for sustainability : a business manifesto / Adam Werbach. - Boston : Harvard Business Press, c2009. - 226 p. ; 24 cm.

Includes bibliographical references and index.

A different way to formulate your business strategy -- Mapping your opportunities : an analysis of society, technology, and resources (STaR) -- Setting your North Star and initiating the TEN cycle : the tools of implementation -- Using transparency to execute your strategy : open up your business for scrutiny -- Engaging individuals : people want to help -- The network of sustainability partners : a company cannot execute its strategy alone -- Leadership at all levels : inspiration as a leadership technique.

9781422177709 (hbk.)


Strategic planning.
Sustainable development.

658.4012 / WER 2009