Marketing management : (Record no. 106463)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00925cam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls003139933 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200226113300.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110218s2009 si 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789810679934 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9810679939 (pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201405281024 |
| Level of effort used to assign nonsubject heading access points | shuhada |
| Level of effort used to assign subject headings | 201405281022 |
| Level of effort used to assign classification | shuhada |
| Level of effort used to assign subject headings | 201109280806 |
| Level of effort used to assign classification | pushpa |
| Level of effort used to assign subject headings | 201102181718 |
| Level of effort used to assign classification | VLOAD |
| -- | 200901291058 |
| -- | shahriman |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | MAR |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | an Asian perspective / |
| Statement of responsibility, etc. | Philip Kotler ... [et al.] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore : |
| Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
| Date of publication, distribution, etc. | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxviii, 750 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 28 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 8897 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Asia |
| General subdivision | Management. |
| 9 (RLIN) | 19171 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 1220 |
| 920 ## - Programme | |
| Programme | GENLS : 183462, 183463, 211301 |
| 921 ## - Programme | |
| Programme | SOC : 170474 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Barcode | Date last seen | Date last checked out | Copy number | Uniform Resource Identifier | Cost, replacement price | Koha item type | Public note | Serial Enumeration / chronology |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Taylor's Library-TU | Taylor's Library-TU | 19/08/2011 | 495.00 | 12 | 5000119855 | 05/12/2019 | 17/06/2014 | 1 | Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 3 | 495.00 | Main Collection | SOMAC,37003,03,RA | |||||
| Withdrawn | Dewey Decimal Classification | Taylor's Library-TU | Taylor's Library-TU | 28/05/2014 | 15 | 5000153589 | 05/12/2019 | 10/12/2019 | 1 | Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 2 | Main Collection | GENLS,GENLS,03,GR | Complimentary from: Anonymous donor, 27 May 2014 | |||||
| Withdrawn | Dewey Decimal Classification | Taylor's Library-TU | Taylor's Library-TU | 29/01/2009 | 73.06 | 74 | 5000014703 | 05/12/2019 | 07/12/2019 | 1 | Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 2 | 73.06 | Main Collection | GENLS,GENLS,03,AD | ||||
| Withdrawn | Dewey Decimal Classification | Taylor's Library-TU | Taylor's Library-TU | 29/01/2009 | 73.06 | 47 | 5000022162 | 05/12/2019 | 07/12/2019 | 1 | Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 2 | 73.06 | Main Collection | GENLS,GENLS,03,AD |