| 000 -LEADER |
|---|
| fixed length control field |
01200cam a2200313 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003153783 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226114012.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218s2009 nyua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780805862959 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0805862951 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780203886700 (ebk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0203886704 (ebk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201108241029 |
| Level of effort used to assign nonsubject heading access points |
wilmina |
| Level of effort used to assign subject headings |
201108091054 |
| Level of effort used to assign classification |
pushpa |
| Level of effort used to assign subject headings |
201102181509 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201008251834 |
| Level of effort used to assign classification |
komathi |
| -- |
200911041737 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
808.066302 |
| Item number |
WHI |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Whitaker, Wayne R., |
| Dates associated with a name |
1940- |
| 9 (RLIN) |
11148 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Mediawriting : |
| Remainder of title |
print, broadcast, and public relations / |
| Statement of responsibility, etc. |
by W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Routledge, |
| Date of publication, distribution, etc. |
c2009. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 418 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Authorship. |
| 9 (RLIN) |
8705 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Broadcast journalism |
| General subdivision |
Authorship. |
| 9 (RLIN) |
11149 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations |
| General subdivision |
Authorship. |
| 9 (RLIN) |
28436 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Journalism |
| General subdivision |
Authorship. |
| 9 (RLIN) |
7564 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ramsey, Janet E. |
| 9 (RLIN) |
11150 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Smith, Ronald D., |
| Dates associated with a name |
1948- |
| 9 (RLIN) |
29069 |
| 920 ## - Programme |
|---|
| Programme |
SOC : 138682, 166052, 170488, 170489, 170490 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
125409 |
| Koha biblioitemnumber |
125409 |
