| 000 -LEADER |
|---|
| fixed length control field |
01050cam a2200301 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003221526 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226114903.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110730s2011 njuab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780137023868 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0137023863 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780137024278 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780137042685 (pbk. : global ed.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
013704268X (pbk. : global ed.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201202240940 |
| Level of effort used to assign nonsubject heading access points |
stazrina |
| Level of effort used to assign subject headings |
201109061055 |
| Level of effort used to assign classification |
pushpa |
| -- |
201107301412 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.84 |
| Item number |
KEE 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Keegan, Warren J. |
| 9 (RLIN) |
9206 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Global marketing / |
| Statement of responsibility, etc. |
Warren J. Keegan, Mark C. Green. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc. |
Prentice Hall, |
| Date of publication, distribution, etc. |
c2011. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiv, 587 p. : |
| Other physical details |
ill. (some col.), maps (chiefly col.) ; |
| Dimensions |
28 cm. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
620 p. : |
| Other physical details |
ill. (some col.), maps (chiefly col.) ; |
| Dimensions |
28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Export marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Green, Mark C. |
| 9 (RLIN) |
9320 |
| 920 ## - Programme |
|---|
| Programme |
DIB : 167102 |
| 921 ## - Programme |
|---|
| Programme |
BDP : 169445 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
139742 |
| Koha biblioitemnumber |
139742 |
