| 000 -LEADER |
|---|
| fixed length control field |
00940cam a2200265 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003232527 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226115240.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
120509s2011 enka 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780761948568 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0761948562 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780761948575 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0761948570 (pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201302261059 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201208221553 |
| Level of effort used to assign classification |
wilmina |
| Level of effort used to assign subject headings |
201207041627 |
| Level of effort used to assign classification |
pushpa |
| Level of effort used to assign subject headings |
201206261225 |
| Level of effort used to assign classification |
izani |
| -- |
201205091421 |
| -- |
izani |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| Item number |
PUB 2011 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Public relations : |
| Remainder of title |
a managerial perspective / |
| Statement of responsibility, etc. |
[edited by] Danny Moss, Barbara DeSanto. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
SAGE, |
| Date of publication, distribution, etc. |
2011 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 494 p. : |
| Other physical details |
ill. ; |
| Dimensions |
23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations |
| General subdivision |
Management. |
| 9 (RLIN) |
18075 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Moss, Danny, |
| Dates associated with a name |
1954- |
| 9 (RLIN) |
20593 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
DeSanto, Barbara, |
| Dates associated with a name |
1950- |
| 9 (RLIN) |
49707 |
| 920 ## - Programme |
|---|
| Programme |
SHT : 183593 |
| 921 ## - Programme |
|---|
| Programme |
UNISA : 183592 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
145572 |
| Koha biblioitemnumber |
145572 |
