000 -LEADER |
fixed length control field |
01726cam a2200397Ka 4500 |
001 - CONTROL NUMBER |
control field |
vtls003240920 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200508124554.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
m d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cnu---unuuu |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
121119s2012 nyua sb 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780203148976 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0203148975 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781136514036 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1136514031 (ebk.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)782917619 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocn782917619 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201211191025 |
Level of effort used to assign nonsubject heading access points |
shuhada |
Level of effort used to assign subject headings |
201210291402 |
Level of effort used to assign classification |
shuhada |
-- |
201209261605 |
-- |
shuhada |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
808.066302 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Whitaker, Wayne R., |
Dates associated with a name |
1940- |
9 (RLIN) |
11148 |
245 10 - TITLE STATEMENT |
Title |
Mediawriting |
Medium |
[electronic resource] : |
Remainder of title |
print, broadcast, and public relations / |
Statement of responsibility, etc. |
W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith. |
250 ## - EDITION STATEMENT |
Edition statement |
4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
Routledge, |
Date of publication, distribution, etc. |
2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (xix, 380 p.) : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Description based on print version record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Mass media |
General subdivision |
Authorship. |
9 (RLIN) |
8705 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Broadcast journalism |
General subdivision |
Authorship. |
9 (RLIN) |
11149 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
General subdivision |
Authorship. |
9 (RLIN) |
28436 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Journalism |
General subdivision |
Authorship. |
9 (RLIN) |
7564 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Electronic books. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Ramsey, Janet E. |
9 (RLIN) |
11150 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Smith, Ronald D., |
Dates associated with a name |
1948- |
9 (RLIN) |
29069 |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Print version: |
Main entry heading |
Whitaker, Wayne R., 1940- |
Title |
Mediawriting. |
Edition |
4th ed. |
Place, publisher, and date of publication |
New York : Routledge, 2012 |
International Standard Book Number |
9780415891806 |
Record control number |
(DLC) 2011032257 |
-- |
(OCoLC)671701853 |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=441509 |
Public note |
An electronic book accessible through the World Wide Web; click to view |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
149382 |
Koha biblioitemnumber |
149382 |