000 -LEADER |
fixed length control field |
01506cam a2200349Ka 4500 |
001 - CONTROL NUMBER |
control field |
vtls003246014 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200508124729.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
m d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cnu---unuuu |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
121122s2010 sz ab sb 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9782940439768 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
2940439761 (ebk.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)720675709 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocn720675709 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201211281656 |
Level of effort used to assign nonsubject heading access points |
shuhada |
-- |
201211221639 |
-- |
shuhada |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.827 |
Edition number |
22 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Abbing, Erik Roscam. |
245 10 - TITLE STATEMENT |
Title |
Brand-driven Innovation |
Medium |
[electronic resource] : |
Remainder of title |
strategies for development and design / |
Statement of responsibility, etc. |
Erik Roscam Abbing. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Lausanne : |
Name of publisher, distributor, etc. |
AVA Pub., |
Date of publication, distribution, etc. |
c2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (208 p.) : |
Other physical details |
ill. (some col.) |
490 1# - SERIES STATEMENT |
Series statement |
Required reading range. Module reader |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 202-204) and index. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Description based on print version record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Brand name products |
General subdivision |
Design. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Branding (Marketing) |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Organizational change. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Electronic books. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Print version: |
Main entry heading |
Abbing, Erik Roscam. |
Title |
Brand-driven Innovation. |
Place, publisher, and date of publication |
Lausanne : AVA Pub., c2010 |
International Standard Book Number |
9782940411283 |
Record control number |
(OCoLC)548616665 |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Required reading range. |
Name of part/section of a work |
Module reader. |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354473 |
Public note |
An electronic book accessible through the World Wide Web; click to view |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
151366 |
Koha biblioitemnumber |
151366 |