Brand-driven Innovation (Record no. 151366)

000 -LEADER
fixed length control field 01506cam a2200349Ka 4500
001 - CONTROL NUMBER
control field vtls003246014
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200508124729.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu---unuuu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121122s2010 sz ab sb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940439768 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2940439761 (ebk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)720675709
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn720675709
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201211281656
Level of effort used to assign nonsubject heading access points shuhada
-- 201211221639
-- shuhada
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Abbing, Erik Roscam.
245 10 - TITLE STATEMENT
Title Brand-driven Innovation
Medium [electronic resource] :
Remainder of title strategies for development and design /
Statement of responsibility, etc. Erik Roscam Abbing.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lausanne :
Name of publisher, distributor, etc. AVA Pub.,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (208 p.) :
Other physical details ill. (some col.)
490 1# - SERIES STATEMENT
Series statement Required reading range. Module reader
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 202-204) and index.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
General subdivision Design.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organizational change.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Abbing, Erik Roscam.
Title Brand-driven Innovation.
Place, publisher, and date of publication Lausanne : AVA Pub., c2010
International Standard Book Number 9782940411283
Record control number (OCoLC)548616665
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Required reading range.
Name of part/section of a work Module reader.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354473
Public note An electronic book accessible through the World Wide Web; click to view
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 151366
Koha biblioitemnumber 151366
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Date last seen Price effective from Koha item type Public note
        e-book Taylor's Library-TU Taylor's Library - Perpetual(TU) 2020-02-21 195.30 2020-02-21 2020-02-21 Main Collection TDSxx,29007,03,CL,PPT