000 -LEADER |
fixed length control field |
01097cam a2200289 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003247169 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226115702.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
121130s2013 si a b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781259007897 (pbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201801021046 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201609131404 |
Level of effort used to assign classification |
patrick |
Level of effort used to assign subject headings |
201309101147 |
Level of effort used to assign classification |
shuhada |
Level of effort used to assign subject headings |
201309030953 |
Level of effort used to assign classification |
izani |
-- |
201211301646 |
-- |
malathy |
043 ## - GEOGRAPHIC AREA CODE |
Geographic area code |
a------ |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.80095 |
Item number |
MAR 2013 |
245 00 - TITLE STATEMENT |
Title |
Marketing in Asia / |
Statement of responsibility, etc. |
Roger A. Kerin ... [et al.]. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed., Asia global ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Singapore : |
Name of publisher, distributor, etc. |
McGraw-Hill, |
Date of publication, distribution, etc. |
c2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
lvi, 822 p. : |
Other physical details |
col. ill. ; |
Dimensions |
28 cm. |
500 ## - GENERAL NOTE |
General note |
Asian adaptation of: Marketing. 11th ed. / Roger A. Kerin, Steven W. Hartley, William Rudelius. New York, NY : McGraw-Hill/Irwin, c2013. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and indexes. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Research Project : Research Project |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
Geographic subdivision |
Asia. |
9 (RLIN) |
9336 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kerin, Roger A. |
9 (RLIN) |
382 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kerin, Roger A. |
Title of a work |
Marketing |
920 ## - Programme |
Programme |
UNISA : 191492 |
921 ## - Programme |
Programme |
SAMSH : 201898 |
922 ## - Programme |
Programme |
SAM : 202003 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
152064 |
Koha biblioitemnumber |
152064 |