Advertising creative : (Record no. 154827)

000 -LEADER
fixed length control field 00845cam a2200229 a 4500
001 - CONTROL NUMBER
control field vtls003254609
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226115838.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131007s2013 caua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781452203638 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201311281108
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201311150904
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201311111046
Level of effort used to assign classification pushpa
Level of effort used to assign subject headings 201311040943
Level of effort used to assign classification shuhada
-- 201310071727
-- masrina
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number ALT 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Altstiel, Tom.
9 (RLIN) 49045
245 10 - TITLE STATEMENT
Title Advertising creative :
Remainder of title strategy, copy, design /
Statement of responsibility, etc. Tom Altstiel, Jean Grow.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Los Angeles, CA :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 420 p. :
Other physical details ill. (some col.) ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 395-410) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Grow, Jean.
9 (RLIN) 49046
920 ## - Programme
Programme SOC : 204842, 205282, 204692, 205390, 205283
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 154827
Koha biblioitemnumber 154827
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2013-11-13 308.00 3 5000150354 2019-12-05 2017-06-29 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 4 308.00 Main Collection SOMAC,91602,03,RM
          Taylor's Library-TU Taylor's Library-TU 2013-11-13 308.00 8 5000150355 2022-10-13 2022-10-06 1   308.00 Main Collection SOMAC,91602,03,RM
          Taylor's Library-TU Taylor's Library-TU 2013-11-27 308.00 5 5000100723 2019-12-05 2019-03-18 1 Floor 4, Shelf 27, Side 2, TierNo 4, BayNo 1 308.00 Main Collection SOMAC,91602,03,RM
          Taylor's Library-TU Taylor's Library-TU 2013-11-06 308.00 5 5000150066 2019-12-05 2017-05-12 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 4 308.00 Main Collection SOMAC,91602,03,RM
          Taylor's Library-TU Taylor's Library-TU 2013-10-30 308.00   5000143455 2019-12-05   1   308.00 Main Collection SOMAC,91602,03,RM