000 -LEADER |
fixed length control field |
00954cam a2200253 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003252891 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226115842.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130801s2012 si a b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789810686185 (pbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201603281337 |
Level of effort used to assign nonsubject heading access points |
malathy |
Level of effort used to assign subject headings |
201311041158 |
Level of effort used to assign classification |
shuhada |
Level of effort used to assign subject headings |
201309271441 |
Level of effort used to assign classification |
pushpa |
Level of effort used to assign subject headings |
201309271112 |
Level of effort used to assign classification |
pushpa |
-- |
201306251244 |
-- |
malathy |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
WRI 2012 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wirtz, Jochen. |
9 (RLIN) |
19452 |
245 10 - TITLE STATEMENT |
Title |
Essentials of services marketing / |
Statement of responsibility, etc. |
Jochen Wirtz, Patricia Chew, Christopher Lovelock. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Singapore : |
Name of publisher, distributor, etc. |
Pearson Education South Asia, |
Date of publication, distribution, etc. |
2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
679 p. : |
Other physical details |
col. ill. ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Service industries |
General subdivision |
Marketing. |
9 (RLIN) |
9157 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Chew, Patricia. |
9 (RLIN) |
31654 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lovelock, Christopher H. |
9 (RLIN) |
1825 |
920 ## - Programme |
Programme |
TBS : 200800, 200382, 200661, 202709, 203969 |
920 ## - Programme |
Programme |
SOC : 205340 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
154933 |
Koha biblioitemnumber |
154933 |