000 -LEADER |
fixed length control field |
01195cam a2200325 i 4500 |
001 - CONTROL NUMBER |
control field |
vtls003253372 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230220155538.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130711t20132013maua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781111836832 (paperback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1111836833 (paperback) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201809071410 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201512010930 |
Level of effort used to assign classification |
pushpa |
Level of effort used to assign subject headings |
201501141104 |
Level of effort used to assign classification |
shuhada |
Level of effort used to assign subject headings |
201501141103 |
Level of effort used to assign classification |
shuhada |
-- |
201307111734 |
-- |
malathy |
040 ## - CATALOGING SOURCE |
Description conventions |
rda |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.2 |
Item number |
NEW 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Newsom, Doug. |
9 (RLIN) |
6665 |
245 10 - TITLE STATEMENT |
Title |
This is PR : |
Remainder of title |
the realities of public relations / |
Statement of responsibility, etc. |
Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg. |
250 ## - EDITION STATEMENT |
Edition statement |
Eleventh edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Boston, MA : |
Name of producer, publisher, distributor, manufacturer |
Wadsworth, Cengage Learning, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2013] |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Date of production, publication, distribution, manufacture, or copyright notice |
©2013 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 369 pages : |
Other physical details |
illustrations ; |
Dimensions |
26 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Wadsworth series in mass communication and journalism |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
VanSlyke Turk, Judy |
9 (RLIN) |
6667 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kruckeberg, Dean. |
9 (RLIN) |
6666 |
920 ## - Programme |
Programme |
DIB : 201580, 201581, 214232, 221077, 221078 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
155469 |
Koha biblioitemnumber |
155469 |