000 -LEADER |
fixed length control field |
00976cam a2200289 i 4500 |
001 - CONTROL NUMBER |
control field |
vtls003266034 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226120311.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150707s2015 enka b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781780675565 (paperback) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201809071327 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201509071558 |
Level of effort used to assign classification |
shuhada |
Level of effort used to assign subject headings |
201509071556 |
Level of effort used to assign classification |
shuhada |
-- |
201507071700 |
-- |
malathy |
040 ## - CATALOGING SOURCE |
Description conventions |
rda |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.1 |
Item number |
VEK 2015 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Veksner, Simon. |
9 (RLIN) |
44963 |
245 10 - TITLE STATEMENT |
Title |
100 ideas that changed advertising / |
Statement of responsibility, etc. |
Simon Veksner. |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
One hundred ideas that changed advertising |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
London : |
Name of producer, publisher, distributor, manufacturer |
Laurence King Publishing, |
Date of production, publication, distribution, manufacture, or copyright notice |
2015. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
216 pages : |
Other physical details |
colour illustrations ; |
Dimensions |
27 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
History. |
9 (RLIN) |
15459 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Branding (Marketing) |
920 ## - Programme |
Programme |
SOD : 219883 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
162120 |
Koha biblioitemnumber |
162120 |