| 000 -LEADER |
|---|
| fixed length control field |
00620nam a2200193 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000836660 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226120749.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218 1994 00 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0130653500 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201905091546 |
| Level of effort used to assign nonsubject heading access points |
dianafitri |
| Level of effort used to assign subject headings |
201102181243 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200407271835 |
| -- |
VLOAD |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
DOY |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Doyle, Peter, |
| Dates associated with a name |
1943 June 23-2003 |
| 9 (RLIN) |
24273 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing management and strategy / |
| Statement of responsibility, etc. |
Peter Doyle |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Hemel Hempstead, U.K. : |
| Name of publisher, distributor, etc. |
Prentice Hall International (UK), |
| Date of publication, distribution, etc. |
1994 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 410 p. ; |
| Dimensions |
24 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 920 ## - Programme |
|---|
| Programme |
UOSM : 14313 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
170217 |
| Koha biblioitemnumber |
170217 |
