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Persuasive copywriting : (Record no. 188232)

MARC details
000 -LEADER
fixed length control field 00800nam a2200253 i 4500
001 - CONTROL NUMBER
control field 019114224
003 - CONTROL NUMBER IDENTIFIER
control field Uk
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221107130555.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180903s2019 enka 001|0|eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749483661
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Description conventions rda
Modifying agency MY-SjTCS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.132
Item number MAS 2019
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Maslen, Andy,
Relator term author.
9 (RLIN) 305503
245 10 - TITLE STATEMENT
Title Persuasive copywriting :
Remainder of title cut through the noise and communicate with impact /
Statement of responsibility, etc. Andy Maslen.
250 ## - EDITION STATEMENT
Edition statement Second edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London :
Name of producer, publisher, distributor, manufacturer KoganPage,
Date of production, publication, distribution, manufacture, or copyright notice 2019.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 264 pages :
Other physical details illustrations ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising copy
9 (RLIN) 8298
920 ## - Programme
Programme SOPU : 332686
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Barcode Date last seen Uniform Resource Identifier Cost, replacement price Price effective from Koha item type Public note
    Dewey Decimal Classification     Taylor's Library-TC Taylor's Library-TC 12/05/2022 235 98.74 700000251   5000172877 12/05/2022 Floor 4, Shelf 40 , Side 1, TierNo 7, BayNo 2 98.74 12/05/2022 Main Collection SOPUx,83003,03,RM | SODSx,83003,03,RM