| 000 -LEADER |
|---|
| fixed length control field |
00897cam a2200253 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003155943 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306154307.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218s2009 my a 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789833850631 (pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201203281053 |
| Level of effort used to assign nonsubject heading access points |
stazrina |
| Level of effort used to assign subject headings |
201102181652 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201006071158 |
| Level of effort used to assign classification |
wilmina |
| -- |
201004271110 |
| -- |
radtha |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
a-my--- |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.87 |
| Item number |
ROS 2009 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
|---|
| Classification number |
MALAYSIANA |
| Feature heading |
658.87 |
| 100 0# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rosmimah Mohd Roslin. |
| 9 (RLIN) |
209762 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing channels : |
| Remainder of title |
a Malaysian experience / |
| Statement of responsibility, etc. |
Rosmimah Mohd Roslin, Tony Proctor. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Kuala Lumpur, Malaysia : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2009. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
ix, 225 p. : |
| Other physical details |
ill. ; |
| Dimensions |
27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing channels. |
| 9 (RLIN) |
3765 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing channels |
| Geographic subdivision |
Malaysia. |
| 9 (RLIN) |
38309 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Proctor, Tony. |
| 9 (RLIN) |
12238 |
| 920 ## - Programme |
|---|
| Programme |
SHT : 143670 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
27095 |
| Koha biblioitemnumber |
27095 |
