| 000 -LEADER |
|---|
| fixed length control field |
00821nam a2200229 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003020870 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306154940.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218s2000 enk 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749432985 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201904021702 |
| Level of effort used to assign nonsubject heading access points |
shuhada |
| Level of effort used to assign subject headings |
201904020947 |
| Level of effort used to assign classification |
wilmina |
| Level of effort used to assign subject headings |
201102181449 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200502150835 |
| -- |
kusuma |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.022 |
| Item number |
KOO |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Koontz Traverso, Debra. |
| 9 (RLIN) |
219317 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Outsmarting Goliath : |
| Remainder of title |
how to achieve equal footing with companies that are bigger, richer, older and better known / |
| Statement of responsibility, etc. |
Debra Koontz Traverso. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Kogan Page, |
| Date of publication, distribution, etc. |
2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vii, 215 p. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Small business |
| General subdivision |
Management. |
| 9 (RLIN) |
26059 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Competition. |
| 9 (RLIN) |
205680 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 9 (RLIN) |
89058 |
| 920 ## - Programme |
|---|
| Programme |
MCS (USM) : 202123 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
34718 |
| Koha biblioitemnumber |
34718 |
