Advertising : (Record no. 38923)

000 -LEADER
fixed length control field 02020nam a2200397 a 4500
001 - CONTROL NUMBER
control field vtls002636060
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306163053.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2003 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130477222 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131202065 (pbk., lntl. ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131008838 (instructor's resource manual)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131004182 (overhead transparencies)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131004255 (test item file)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201112131543
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201102181246
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201102181242
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 200511251845
Level of effort used to assign classification pushpa
-- 200407271948
-- VLOAD
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number WEL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wells, William,
Dates associated with a name 1926-
9 (RLIN) 6670
245 10 - TITLE STATEMENT
Title Advertising :
Remainder of title principles & practice /
Statement of responsibility, etc. William Wells, John Burnett, Sandra Moriarty
246 3# - VARYING FORM OF TITLE
Title proper/short title Advertising :
Remainder of title principles and practice
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 599 p. :
Other physical details col. ill. ;
Dimensions 28 cm. +
Accompanying material 1 instructor's resource manual + 1 test item file + 1 overhead transparencies
500 ## - GENERAL NOTE
General note Instructor's resource manual : advertising: principles & practice, 6th ed. / William Wells, John Burnett and Sandra Moriarty.
500 ## - GENERAL NOTE
General note Overhead transparencies : advertising : principles and practice, 6th ed. / William Wells, John Burnett and Sandra Moriarty.
500 ## - GENERAL NOTE
General note Test item file: advertising : principles & practice, 6th ed. / William Wells, John Burnett and Sandra Moriarty.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
9 (RLIN) 226722
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Burnett, John,
Dates associated with a name 1944-
9 (RLIN) 219563
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Moriarty, Sandra E.
Fuller form of name (Sandra Ernst)
9 (RLIN) 6786
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Instructor's resource manual : advertising : principles & practice.
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Overhead transparencies : advertising: principles and practice.
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Test item file : advertising : principles & practice, 6th ed.
920 ## - Programme
Programme SHT: 622701, 660033, 665038
921 ## - Programme
Programme ADP : 95643/TIF, 95644/IRM, 95648/OT, 95829, 95830, 95831, 95832, 95833
922 ## - Programme
Programme GEN : 103711
923 ## - Programme
Programme MCS(USM) : 201364, 201365, 201366, 201452, 201453, 201454
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 38923
Koha biblioitemnumber 38923
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 7102:20141013
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note Serial Enumeration / chronology
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 61 5000033493 2019-12-05 2017-04-17 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7 Main Collection SOCxx,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 38 5000038313 2019-12-05 2012-05-28 1   Main Collection SOCxx,91602,03,RM  
  Missing Stock take       Taylor's Library-TU Taylor's Library-TU 2004-07-27 32 1000505874 2019-12-05 2008-12-30 1   Main Collection SOCxx,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 12 5000146087 2019-12-05 2013-02-18 1   Teaching Resource SOCxx,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 2 5000187558 2019-12-05 2005-09-07 1   Teaching Resource SOCxx,91602,03,RM Overhead transparencies
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 7 5000165738 2022-06-02 2022-04-04 1   Teaching Resource SOCxx,91602,03,RM Inst. resource manual
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 9 5000146034 2019-12-05 2017-09-15 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7 Main Collection SOCxx,91602,03,RM Test item file
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 39 5000043975 2019-12-05 2013-06-03 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7 Main Collection SOMAC,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 43 5000033007 2019-12-05 2014-07-16 1   Main Collection SOMAC,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 30 1000117405 2019-12-05 2012-11-01 1   Main Collection SOMAC,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 41 5000036045 2019-12-05 2013-09-02 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7 Main Collection SOMAC,91602,03,RM  
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 35 5000036086 2019-12-05 2014-03-24 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7 Main Collection SOMAC,91602,03,RM