| 000 -LEADER |
|---|
| fixed length control field |
01091cam a2200313 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003025213 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306163115.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218t20062006maua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0205467016 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201809071434 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201605251401 |
| Level of effort used to assign classification |
pushpa |
| Level of effort used to assign subject headings |
201102181314 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200512281313 |
| Level of effort used to assign classification |
pushpa |
| -- |
200512131458 |
| -- |
fadilah |
| 040 ## - CATALOGING SOURCE |
|---|
| Description conventions |
rda |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Item number |
VIV |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Vivian, John |
| 9 (RLIN) |
7475 |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The media of mass communication / |
| Statement of responsibility, etc. |
John Vivian. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Seventh edition/2006 update. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Boston, Mass : |
| Name of producer, publisher, distributor, manufacturer |
Pearson A & B, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2006] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvii, 516 pages : |
| Other physical details |
illustrations (chiefly colour) ; |
| Dimensions |
25 cm + |
| Accompanying material |
1 CD-ROM (4 3/4 in.) |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
computer disc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes index. |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
System requirements for accompanying CD-ROM: Adobe Acrobat, Windows; Macintosh. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mass media. |
| 9 (RLIN) |
227354 |
| 920 ## - Programme |
|---|
| Programme |
SOC : 202500, CD200244 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
39263 |
| Koha biblioitemnumber |
39263 |
