Taylor's Library

Understanding digital marketing : (Record no. 45956)

000 -LEADER
fixed length control field 01056cam a2200301 i 4500
001 - CONTROL NUMBER
control field vtls003258082
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306163839.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141113s2014 enka 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749471026 (paperback)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201809071350
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201503031321
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201502271615
Level of effort used to assign classification masrina
Level of effort used to assign subject headings 201502271612
Level of effort used to assign classification masrina
-- 201411131557
-- aishah_siti
040 ## - CATALOGING SOURCE
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number RYA 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ryan, Damian.
9 (RLIN) 58420
245 10 - TITLE STATEMENT
Title Understanding digital marketing :
Remainder of title marketing strategies for engaging the digital generation /
Statement of responsibility, etc. Damian Ryan.
250 ## - EDITION STATEMENT
Edition statement Third edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London ;
-- Philadelphia :
Name of producer, publisher, distributor, manufacturer Kogan Page,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 409 pages :
Other physical details illustrations ;
Dimensions 23 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
9 (RLIN) 4679
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
9 (RLIN) 28057
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
9 (RLIN) 240681
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 8897
920 ## - Programme
Programme UWE : 214682
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 45956
Koha biblioitemnumber 45956
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2014-12-30 89.90 16 5000154470 2019-12-05 2019-11-26 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 4 89.90 Main Collection TBSxx,34003,03,CL