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Advertising and new media / (Record no. 51604)

MARC details
000 -LEADER
fixed length control field 01197cam a2200361 i 4500
001 - CONTROL NUMBER
control field vtls003113045
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306164919.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2008 nyu b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415430340 (hardaback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415430348 (hardaback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415430357 (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415430356 (paperback)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201809071429
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201604071631
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201311180916
Level of effort used to assign classification pushpa
Level of effort used to assign subject headings 201102181342
Level of effort used to assign classification VLOAD
-- 200806041204
-- mazlly
040 ## - CATALOGING SOURCE
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.134
Item number SPU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Spurgeon, Christina.
9 (RLIN) 29360
245 10 - TITLE STATEMENT
Title Advertising and new media /
Statement of responsibility, etc. Christina Spurgeon.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York, NY :
Name of producer, publisher, distributor, manufacturer Routledge,
Date of production, publication, distribution, manufacture, or copyright notice [2008]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2008
300 ## - PHYSICAL DESCRIPTION
Extent 135 pages ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet advertising.
9 (RLIN) 256395
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
9 (RLIN) 256396
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Social aspects.
9 (RLIN) 8995
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media.
9 (RLIN) 256397
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media and business.
9 (RLIN) 9754
920 ## - Programme
Programme ADP : 900254, 900520
921 ## - Programme
Programme SOC : 204072, 205457
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Cost, replacement price Koha item type Public note Uniform Resource Identifier
Withdrawn   Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 24/06/2008 97.02 17 5000019426 05/12/2019 10/06/2013 1 97.02 Main Collection SLASx,05000,03,GR  
    Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 14/11/2013 382.00 2 5000150290 05/12/2019 05/12/2018 1 382.00 Main Collection SOMAC,09030,03,RA  
Withdrawn   Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 20/06/2008   21 5000033728 05/12/2019 30/06/2014 1   Main Collection SOMAC,37000,03,AD Floor 4, Shelf 28 , Side 1, TierNo 2, BayNo 1
Withdrawn   Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 04/06/2008 350.53 9 5000019425 05/12/2019 27/05/2016 1 350.53 Main Collection SLASx,05000,03,GR Floor 4, Shelf 28 , Side 1, TierNo 2, BayNo 1