Market research best practice : (Record no. 61682)

000 -LEADER
fixed length control field 01008cam a2200241 a 4500
001 - CONTROL NUMBER
control field vtls003052120
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306170334.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070417s2007 enka b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470065273 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 200806191133
Level of effort used to assign nonsubject heading access points mas
Level of effort used to assign subject headings 200806021114
Level of effort used to assign classification shahriman
Level of effort used to assign subject headings 200704171503
Level of effort used to assign classification pushpa
-- 200704171438
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number MAR
245 00 - TITLE STATEMENT
Title Market research best practice :
Remainder of title 30 visions for the future /
Statement of responsibility, etc. edited by Peter Mouncey, Frank Wimmer.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chichester, England :
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxxv, 678 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note 1. Facilitating decision-making - 2. Knowledge management - 3. New methodologies - 4. Modelling - 5. Facilitating diversity - 6. Best practice case studies - Index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 283618
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mouncey, Peter.
9 (RLIN) 283619
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wimmer, Frank.
9 (RLIN) 283620
920 ## - Programme
Programme TCHT : 666115
921 ## - Programme
Programme AUDP (UTS) : 58303
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 61682
Koha biblioitemnumber 61682
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note Collection code
          Taylor's Library-TU TU External Storage-LCS 2007-04-17     1000808685 2019-12-05 2010-01-27 1     Graduate Collection SHTEx,60001,04,GR Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1
          Taylor's Library-TU Taylor's Library-TU 2008-06-02 226.56 5 5000128209 2019-12-05 2017-02-26 1 Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 6 226.56 Main Collection TBSxx,34007,04,GR