| 000 -LEADER |
|---|
| fixed length control field |
00911nam a22002775i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003273590 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306170942.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170925s2016 nyu 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781681174235 (hardback) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201712211608 |
| Level of effort used to assign nonsubject heading access points |
shuhada |
| Level of effort used to assign subject headings |
201712041824 |
| Level of effort used to assign classification |
shuhada |
| Level of effort used to assign subject headings |
201712041822 |
| Level of effort used to assign classification |
shuhada |
| -- |
201709251554 |
| -- |
malathy |
| 040 ## - CATALOGING SOURCE |
|---|
| Description conventions |
rda |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
394.20688 |
| Item number |
EVE 2016 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Events as a strategic marketing tool / |
| Statement of responsibility, etc. |
editor Leo Rask. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Valley Cottage, NY : |
| Name of producer, publisher, distributor, manufacturer |
Scitus Academics, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2016. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
viii, 264 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning. |
| 9 (RLIN) |
294209 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 9 (RLIN) |
294210 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Special events |
| General subdivision |
Management. |
| 9 (RLIN) |
25397 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rask, Leo. |
| 9 (RLIN) |
294211 |
| 920 ## - Programme |
|---|
| Programme |
SHTE : 230071 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
66287 |
| Koha biblioitemnumber |
66287 |
