Course reserves for Brand Management
- Department: Taylors Library
- Module code: ADV60604
- Programme:
- Bachelor of International Tourism Management (Travel and Recreation Management)
| Title | Author | Item type | Location | Collection | Call number | Copy number | Status | Date due | Notes | Link |
|---|---|---|---|---|---|---|---|---|---|---|
| The new rules of green marketing : | Ottman, Jacquelyn A. | Reserve Collection | Taylor's Library-TU |
658.802 OTT 2011 | 1 | Available | SOMAC,37003,03,RM|SOMAC,37003,03,AD|SOMAC,91605,03,AD | |||
| Strategic brand management : | Keller, Kevin Lane, | Reserve Collection | Taylor's Library-TU |
658.827 KEL 2013 | 1 | Available | SOMAC,91602,03,RM|TBSxx,34005,03,RM|SOMAC,37003,03,RA|SOMAC,37000,03,RA|SOMAC,91605,03,RA |