Developing strategic marketing plans that really work : a toolkit for public libraries / Terry Kendrick.
By: Kendrick, Terry.
Publisher: London : Facet Publishing, 2006Description: xii, 225 p. : ill. ; 24 cm.ISBN: 9781856045483 (pbk.); 185604548X (pbk.).Subject(s): Public libraries -- MarketingDDC classification: 025.1974Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 3, Shelf 2 , Side 1, TierNo 1, BayNo 5 |
025.1974 KEN (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000020021 |
Browsing Taylor's Library-TU Shelves Close shelf browser
025.174 COL Managing the transition from print to electronic journals and resources : | 025.174 MAN Managing the electronic library : | 025.174 NOS 2011 No shelf required : | 025.1974 KEN Developing strategic marketing plans that really work : | 025.1977 VIR 2014 Virtually embedded : | 025.2/1877 Developing dynamic intersections between collection development and information literacy instruction / | 025.21 CLA Managing information resources in libraries : |
Includes bibliographical references (p. [217]-218) and index.