Researching hospitality and tourism : a student guide / Bob Brotherton.
Publication details: Los Angeles, CA : SAGE, 2010Description: xi, 240 p. : ill. ; 25 cmISBN:- 1412903920 (pbk.)
- 9781412903929 (pbk.)
- 647.94072 BRO
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| Main Collection | Taylor's Library-TU |
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| 647.94071173 GUI Guide to college programs in hospitality, tourism, & culinary arts | 647.94071173 OHA Mise en place for teaching : | 647.94072 ADV 2023 Advanced research methods in hospitality and tourism / | 647.94072 BRO Researching hospitality and tourism : | 647.94072 BRO 2010 Researching hospitality and tourism : | 647.94072 BRO 2015 Researching hospitality and tourism / | 647.94072 POY How to research and write a thesis in hospitality and tourism : |
First published: 2008.
Includes bibliographical references (p. 230-234) and index.
1. The nature and relevance of research - 2. Research philosophies and schools of thought - 3. Developing the research proposal and plan - 4. Sourcing and reviewing the literature - 5. Developing the conceptual framework - 6. Choosing the empirical research design - 7. Collecting the empirical data - 8. Sampling - 9. Analysing quantitative data - 10. Analysing qualitative data - 11. Writing up the research project - References - Index.