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Technical industrial study BDT 11 (L - M)

Contributor(s): Lau, Sze Chia. Critical analysis of marketing department in Leisure Holidays Bhd | Lee, Eng Eng. Benefits of airlines participating in MDP case study of Air France | Lee, Kok Soon. How to increase the number of passengers travel to Europe using Air France | Lian, Gary Wai Kiong. Analysis of niche market product specialisation in travel sight.
Publisher: December, 2003Description: 1 v. (various pagings) ill. ; 30 cm.Subject(s): Taylor's College. School of Hospitality and TourismDDC classification: T011
Contents:
Critical analysis of marketing department in Leisure Holidays Bhd. / Lau Sze Chia -- The benefits of airlines participating in MDP case study of Air France / Lee Eng Eng -- How to increase the number of passengers travel to Europe using Air France / Lee Kok Soon -- An analysis of niche market product specialisation in travel sight / Gary Lian Wai Kiong.
Item type Current location Call number Vol info Copy number Status Notes Date due Barcode Remark
Reference Collection TU External Storage-LCS
T011 (Browse shelf) TIS 1 Available SHT, T011 1000811675 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1

Cover title

Technical industrial reports submitted to Taylor's College, School of Hospitality and Tourism.

Critical analysis of marketing department in Leisure Holidays Bhd. / Lau Sze Chia -- The benefits of airlines participating in MDP case study of Air France / Lee Eng Eng -- How to increase the number of passengers travel to Europe using Air France / Lee Kok Soon -- An analysis of niche market product specialisation in travel sight / Gary Lian Wai Kiong.