International marketing / Philip R. Cateora, John L. Graham.
By: Cateora, Philip R
.
Contributor(s): Graham, John L.
Publisher: Boston, Massachusetts : McGraw-Hill/Irwin, [2009]Copyright date: ©2009Edition: 14th edition.Description: xxxi, 711 pages : colour illustrations, colour maps ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0071288384 (International edition); 9780071288385 (International edition).Subject(s): Export marketing | International business enterprisesDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.84 CAT (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | 1000521965 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 1 |
658.84 CAT (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | 5000019824 |
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Includes bibliographical references and index.