Doing well and doing good [videorecording] / Jeffrey Swartz.
By: Swartz, Jeffrey
.
Series: Stanford executive briefings. Publisher: California : Stanford University, c2004Description: 1 videodisc (61 min.) : sd., col. ; 4 3/4 in.Other title: Doing well and doin g good : corporate social responsibility as a profit generator.Subject(s): Social responsibility of businessDDC classification: 658.408 Summary: In an age when consumers and investors alike are gravitating toward companies whose brands they can trust, it's no longer enough to be solely focused on the bottom line. Timberland is proof that profit-minded companies can build on their success while "doing well" for shareholders and "doing good" for communities.
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Media Resources | Taylor's Library-TU | 658.408 SWA (Browse shelf) | 1 | Available | SHTEx,30004,02,GR | 1000811100 |
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| 658.408 SUS The sustainable enterprise : | 658.408 SUS The sustainable enterprise : | 658.408 SUS The sustainable enterprise : | 658.408 SWA Doing well and doing good | 658.408 THO 2011 Business & society : | 658.408 THO 2011 Business & society : | 658.408 VER Business and society : |
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In an age when consumers and investors alike are gravitating toward companies whose brands they can trust, it's no longer enough to be solely focused on the bottom line. Timberland is proof that profit-minded companies can build on their success while "doing well" for shareholders and "doing good" for communities.
DVD