Normal view MARC view ISBD view

Strategic planning : a practical guide for competitive success / Stanley C. Abraham.

By: Abraham, Stanley Charles.
Publisher: Mason, Ohio : Thomson South-Western, 2006Description: viii, 223 p. : ill. ; 23 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 9780324232554 (pkg.); 0324232551 (pkg.); 032431924X (CD-ROM).Subject(s): Strategic planningDDC classification: 658.4012
Contents:
Defining strategy -- Strategic thinking -- Strategic-planning models -- Analyzing the external environment -- Assessing the company itself -- Creating strategic alternatives - then choosing one -- Proposing recommendations -- Managing the strategic-planning process - Operational planning and implementation.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode Remark
Accompanying Material (Media Resource) TU External Storage-LCS
658.4012 ABR (Browse shelf) 1 Available SHTEx,70002,03,CL 1000811653 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1
Main Collection Taylor's Library-TU

Floor 4, Shelf 25 , Side 1, TierNo 3, BayNo 6

658.4012 ABR (Browse shelf) 1 Available SHTEx,70002,03,CL 5000045930

Includes bibliographical references and index.

Defining strategy -- Strategic thinking -- Strategic-planning models -- Analyzing the external environment -- Assessing the company itself -- Creating strategic alternatives - then choosing one -- Proposing recommendations -- Managing the strategic-planning process - Operational planning and implementation.

1 CD-ROM (4 3/4 in.) : SAM : strategic analysis model - that works.