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Belching out the devil : global adventures with Coca-Cola / Mark Thomas.

By: Thomas, Mark, 1963 Apr. 11-.
Publisher: New York : Nation Books, 2009Description: xviii, 364 p. : ill. ; 22 cm.ISBN: 9781568584317 (pbk.); 9780091922931 (British).Subject(s): Coca-Cola Company | Soft drink industry | Social responsibility of business | Advertising -- Carbonated beveragesDDC classification: 338.766362
Contents:
An admission -- Prologue -- The happiness factory -- Give 'em enough Coke -- Serious charges -- The hush money that didn't stay quiet -- 'Chile' -- The days of the great Coke pledge -- May contain traces of child labour -- Dodge city -- Let them dig wells -- Interlude : connecting -- India : a prequel -- Kuriji -- Gas -- The fizz man's burden -- India : a postquel -- Second fattest in the infants -- Belching out the devil -- We're on the road to Delaware -- Postscript: Brand loyalty.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 7 , Side 1, TierNo 2, BayNo 3

338.766362 THO 2009 (Browse shelf) 1 Available SHTEx,70005,03,GR 5000114384
Main Collection Taylor's Library-TU

Floor 3, Shelf 7 , Side 1, TierNo 2, BayNo 3

338.766362 THO 2009 (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000102356
Browsing Taylor's Library-TU Shelves Close shelf browser
338.766362 CAP The real Pepsi challenge : 338.766362 HAY Pop : 338.766362 PET 2008 Petretti's Coca-Cola collectibles price guide / 338.766362 THO 2009 Belching out the devil : 338.766362 THO 2009 Belching out the devil : 338.766362092 ISD 2011 Inside Coca-Cola : 338.7663620973 PEN 2000 For God, country and Coca-Cola :

Originally published: London : Ebury Press, 2008.

Includes bibliographical references.

An admission -- Prologue -- The happiness factory -- Give 'em enough Coke -- Serious charges -- The hush money that didn't stay quiet -- 'Chile' -- The days of the great Coke pledge -- May contain traces of child labour -- Dodge city -- Let them dig wells -- Interlude : connecting -- India : a prequel -- Kuriji -- Gas -- The fizz man's burden -- India : a postquel -- Second fattest in the infants -- Belching out the devil -- We're on the road to Delaware -- Postscript: Brand loyalty.