Hospitality and tourism marketing / William Lazer, Melissa Dallas, Carl Riegel.
By: Lazer, William.
Contributor(s): Dallas, Melissa | Riegel, Carl D | American Hotel & Lodging Association. Educational Institute.
Publisher: Lansing, Michigan : American Hotel & Lodging Educational Institute, 2006Description: xvii, 436 p. : ill ; 23 cm.ISBN: 0866122699 (pbk.); 9780866122696 (pbk.).Subject(s): Hospitality industry -- Marketing
| Advertising -- Hospitality industry | Advertising -- TourismDDC classification: 647.940688
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 21 , Side 2, TierNo 4, BayNo 6 |
647.940688 LAZ (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | 5000042346 |
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| 647.940688 KOT 2022 Marketing for hospitality and tourism. | 647.940688 KOT 2022 Marketing for hospitality and tourism. | 647.940688 LAZ Contemporary hospitality marketing : | 647.940688 LAZ Hospitality and tourism marketing / | 647.940688 LEW Cases in hospitality marketing and management / | 647.940688 LEW Cases in hospitality marketing and management / | 647.940688 LEW Marketing leadership in hospitality : |
Includes bibliographical references and index.