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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.

By: Kotler, Philip.
Contributor(s): Bowen, John (John T.), 1948- | Makens, James C.
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, [2010]Copyright date: ©2010Edition: Fifth edition.Description: xxiii, 683 pages : illustrations (chiefly colour) ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0135045592 (hardback); 9780135045596 (hardback).Subject(s): Hospitality industry -- Marketing | Tourism -- MarketingDDC classification: 647.940688
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6

 647.940688 KOT 2010 (Browse shelf) 1 Available GENLS,GENLS,03,CL 5000140721
Main Collection Taylor's Library-TU

Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6

 647.940688 KOT 2010 (Browse shelf) 1 Available SHTEx,70005,03,RM 5000108191
Main Collection Taylor's Library-TU

Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6

 647.940688 KOT 2010 (Browse shelf) 1 Available SHTEx,30004,03,RM 5000109763
Main Collection Taylor's Library-TU

Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6

 647.940688 KOT 2010 (Browse shelf) 1 Available SHTEx,30010,03,RM 5000048669

Includes index.