Smart alliance [electronic resource] : how a global corporation and environmental activists transformed a tarnished brand / J. Gary Taylor and Patricia J. Scharlin.
By: Taylor, J. Gary.
Contributor(s): Scharlin, Patricia J | ebrary, Inc.
Publisher: New Haven : Yale University Press, c2004Description: xxi, 278 p. : ill. ; 22 cm.Subject(s): Chiquita Brands International | Rainforest Alliance | Banana trade -- Environmental aspectsGenre/Form: Electronic books.DDC classification: 338.8/8734772 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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338.8/8734772 (Browse shelf) | Available |
Includes bibliographical references (p. 267-269) and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.