Normal view MARC view ISBD view

Packaging the presidency : a history and criticism of presidential campaign advertising / Kathleen Hall Jameison.

By: Jamieson, Kathleen Hall.
Publisher: New York : Oxford University Press, 1996Edition: 3rd ed.Description: xxvi, 578 p. ; ill. ; 21 cm.ISBN: 9780195089424 (pbk.).Subject(s): Presidents -- United States -- Election | Advertising, Political -- United States | United States -- Politics and government -- 1945-1989 | United States -- Politics and government -- 1989-DDC classification: 324.70973
Item type Current location Call number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
324.70973 JAM 1996 (Browse shelf) Available SOMAC,09030,03,GR 5000098255

Includes bibliographical references (p. 525-568) and index.