The advertising handbook / [edited by] Helen Powell ... [et al.].
Contributor(s): Powell, Helen | Brierley, Sean. Advertising handbook.
Series: Media practice: Publisher: London ; New York : Routledge, c2009Edition: 3rd ed.Description: xi, 247 p. : ill. ; 24 cm.ISBN: 9780415423113 (pbk.); 0415423112 (pbk.); 9780415423120 (hbk.); 0415423120 (hbk.).Subject(s): Advertising -- Handbooks, manuals, etcDDC classification: 659.1Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU | 659.1 ADV 2009 (Browse shelf) | 1 | Available | SHTEx,70000,03,GR | 5000099162 |
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659.1 ADV Advertisers guide 2004 / | 659.1 ADV Advertisers guide 2000 / | 659.1 ADV 2003 Advertising cultures / | 659.1 ADV 2009 The advertising handbook / | 659.1 ADV 2010 Advertising / | 659.1 ADV 2010 Advertising / | 659.1 ADV 2010 Advertising / |
Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002.
Includes bibliographical references and index.