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The advertising handbook / [edited by] Helen Powell ... [et al.].

Contributor(s): Powell, Helen | Brierley, Sean, 1966-. Advertising handbook.
Series: Media practice: Publisher: London ; New York : Routledge, c2009Edition: 3rd ed.Description: xi, 247 p. : ill. ; 24 cm.ISBN: 9780415423113 (pbk.); 0415423112 (pbk.); 9780415423120 (hbk.); 0415423120 (hbk.).Subject(s): Advertising -- Handbooks, manuals, etcDDC classification: 659.1
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
659.1 ADV 2009 (Browse shelf) 1 Available SHTEx,70000,03,GR 5000099162

Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002.

Includes bibliographical references and index.