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Marketing research / Alvin C. Burns, Ronald F. Bush.

By: Burns, Alvin C.
Contributor(s): Bush, Ronald F.
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2010Edition: 6th ed., Global ed.Description: 695 p. : ill., ports. ; 26 cm.ISBN: 9780137135998 (pbk.); 0137135998 (pbk.).Subject(s): Marketing researchDDC classification: 658.83
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode Remark
Main Collection Taylor's Library-TU

Floor 4, Shelf 27, Side 1, TierNo 5, BayNo 1

658.83 BUR 2010 (Browse shelf) 1 Available TBSxx,28000,03,RM 5000121560
Main Collection TC External Storage
658.83 BUR 2010 (Browse shelf) 1 Available CALxx,03000,03,CL 5000141764 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1

Previous ed.: 2006.

Includes bibliographical references (p. 662-680) and index.