The SAGE handbook of marketing theory / edited by Pauline Maclaran ... [et al.].
Contributor(s): Maclaran, Pauline.
Publisher: Los Angeles, Calif. : SAGE, 2010Description: xviii, 523 p. : ill. ; 26 cm.ISBN: 9781847875051 (hbk.); 184787505X (hbk.).Other title: Marketing theory.Subject(s): Marketing -- PhilosophyDDC classification: 658.8001Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode | Remark |
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Main Collection | TU External Storage-LCS | 658.8001 SAG 2010 (Browse shelf) | 1 | Available | TBSxx,28000,02,CL | 5000104912 | Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 |
First published: 2009.
Includes bibliographical references and index.