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Extending the supply chain : how cutting-edge companies bridge the critical last mile into customers' homes / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult.

By: Boyer, Kenneth Karel, 1967-.
Contributor(s): Frohlich, Markham T | Hult, G. Tomas M.
Publisher: New York : American Management Association, c2005Edition: 1st ed.Description: xvii, 252 p. : ill. ; 24 cm.ISBN: 0814408362 (hbk.); 9780814408360 (hbk.).Subject(s): Business logistics | Grocery trade | Retail tradeDDC classification: 658.788
Contents:
Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
Item type Current location Call number Copy number Status Notes Date due Barcode Remark
Main Collection TU External Storage-LCS
658.788 BOY 2005 (Browse shelf) 1 Available TBSxx,28000,03,CL 5000104428 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1

Includes bibliographical references and index.

Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.