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I is for influence : the new science of persuasion / Rob Yeung.

By: Yeung, Rob.
Publisher: London : Macmillan, 2011Description: 314 p. : ill. ; 22 cm.ISBN: 9781905744657 (pbk.); 190574465X (pbk.).Subject(s): Influence (Psychology) | Persuasion (Psychology) | Self-presentation | Self-actualization (Psychology)DDC classification: 153.852
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 2 , Side 2, TierNo 4, BayNo 4

153.852 YEU 2011 (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000126078

Includes bibliographical references.