Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
By: Kerin, Roger A
.
Contributor(s): Hartley, Steven W | Rudelius, William.
Publisher: New York : McGraw-Hill/Irwin, c2011Edition: 4th ed.Description: xlix, 500 p. : col. ill., col. maps ; 28 cm.ISBN: 9780078112065 (pbk.); 0078112060 (pbk.).Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 3 |
658.8 KER 2011 (Browse shelf) | 1 | Available | SHTEx,70002,03,GR | 5000117591 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 4 |
658.8 KER 2011 (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000115771 |
Includes bibliographical references and index.