Marketing management : a relationship approach / Svend Hollensen.
By: Hollensen, Svend.
Publisher: Harlow : Financial Times/Prentice Hall, 2010Edition: 2nd ed.Description: xxxv, 656 p. : ill. (chiefly col.) ; 27 cm.ISBN: 9780273706830 (pbk.).Subject(s): Relationship marketing | Marketing -- Management | Relationship marketing -- Case studiesDDC classification: 658.812Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 3 |
658.812 HOL 2010 (Browse shelf) | 1 | Available | SLASx,05000,03,AD | 5000115784 |
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658.812 HAR 2013 Customer service : | 658.812 HAR 2013 Customer service : | 658.812 HEP Five star service, one star budget : | 658.812 HOL 2010 Marketing management : | 658.812 HOR 2006 The kindness revolution : | 658.812 HOW 2003 How to complain and get results: | 658.812 HUM Scoring points : |