International marketing / Pervez N. Ghauri, Philip Cateora.
By: Ghauri, Pervez N
.
Contributor(s): Cateora, Philip R.
Publisher: Maidenhead : McGraw-Hill Higher Education, c2010Edition: 3rd ed.Description: xlvi, 682 p. ; : col. ill., col. maps ; 27 cm.ISBN: 9780077122850 (pbk.); 0077122852 (pbk.).Subject(s): Export marketing | International business enterprisesDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 2, BayNo 1 |
658.84 GHA 2010 (Browse shelf) | 1 | Available | SHTEx,70004,03,CL | 5000117598 |
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| 658.84 FOR Secure electronic commerce : | 658.84 FOR Secure electronic commerce : | 658.84 FOR Secure electronic commerce : | 658.84 GHA 2010 International marketing / | 658.84 GHA 2014 International marketing / | 658.84 GHA 2014 International marketing / | 658.84 GIL 2011 Global marketing / |
Includes bibliographical references and indexes.