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Consumer behavior / Frank R. Kardes, Maria L. Cronley, Thomas W. Cline.

By: Kardes, Frank R.
Contributor(s): Cronley, Maria L | Cline, Thomas W. (Thomas Warren).
Publisher: Mason, OH : South-Western/Cengage Learning, c2011Description: xx, 421 p. : ill. ; 27 cm.ISBN: 9780538745406 (hbk.); 0538745401 (hbk.); 9780538746885 (instructor's ed.); 0538746882 (instructor's ed.).Subject(s): Consumer behaviorDDC classification: 658.8342
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 7

658.8342 KAR 2011 (Browse shelf) 1 Available SLASx,05000,03,GR 5000116220

Includes bibliographical references (p. 365-388) and indexes.